“Check what keywords your competitors are using, and build better content to win their traffic.” Sound familiar? While that statement represents one traditional approach to keyword research, it could also kick off a losing battle. You really want to be where your competitors aren’t, but where you can still find lots of traffic looking for what you have to offer. To do this, you may need to do a little research off the beaten path.
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Category Archives: Choosing Keywords Help
How Keywords Help You Grow Your Website
Often, the first step one takes to optimize one’s website for the search engines involves keyword research. To be honest, though, you should perform that keyword research BEFORE you do SEO – in fact, you should probably do it before you even build your website! Keep reading to find out why.
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Limiting Keywords Limits Your Traffic
Some site owners try to target just a few powerful keywords. Often these keywords potentially bring lots of traffic; unfortunately, lots of other sites are trying to win that same traffic, using the same magic words. Where does that leave you?
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