You may have thought about the keywords for which you want your site to rank well in the search engines, but do you have any idea how difficult it will be to rank for those words? Just how many sites are competing for visitors with phrases like "dog training" or "mortgage broker"? If you're not sure, keep reading; this article will explain the factors you must consider when trying to learn how difficult it will be to rank for your chosen keywords.
You know that Google uses back links to size up your website and determine its ranking. You also know that it wants to see quality back links, and if you want to rank high on the search engine results pages, you need to get quality links that are relevant to your keywords. But what is a quality link? If you're not sure how to decide whether you should try to get a back link from a particular page or web site, this article may help guide your decision.
This is the fourth and final part of a series covering search engine optimization tools. In this article we cover competitive research tools, pay per click tools, professional software and several other tools.
This is the third part of our four-part article series on SEO tools. In the last two parts we reviewed keyword research tools, content management systems, image search tools, ranking checkers, analytics tools, social media tools and online copy writing tools. In this third part we list link building tools and statistics tools.
This is the second part of a four-part series that lists search engine optimization tools. In this article we cover rank checkers, web analytics tools, social media tools and online copy writing tools. Discuss (1)
Domain names play a big role in the search engine optimization game. Many SEOs will not go into a market niche and dish out link investments until they catch a good domain name for the field. In this article I try to answer the question of what is considered a good domain and how domains affect SEO. Discuss (2)
In this four-part article series we will cover a total of 91 tools. Those tools include SEO tools, keyword research tools, content management systems, image search tools, ranking checkers, analytics tools, social media tools, online copy writing tools, link building tools, statistics tools, competitive research tools, PPC tools, related tools and professional development tools. If you're looking for a tool to assist you in your SEO efforts, you will probably find it here. Discuss (1)
This is a brief history of search engines and search technology. In this article you can learn the basics of how search engines work and how they got to where they are at the moment. We'll also look at important ranking factors, including the historical reasons for why they are important; near the end, we'll consider what factors may become more important in the future.
This is a continuation of last week's article on online copywriting. In the previous article we focused on style. Here we cover content creation strategies and techniques.
There are a lot of online advertising opportunities out there. As a Webmaster, don’t you owe it to yourself (and your site) to explore the possibilities offered by them all? Is it possible that one of these advertising possibilities could lead you to a pot of gold? Find out how you can use POG Ads to promote your site and increase your page revenue.
Local search is a huge, multibillion dollar market. The yellow pages have dominated local in the past, but search engines are constantly biting off their market share. Chris Smith from Search Engine Land predicts that yellow pages will see a further decline in the next four years due to the aggressive push into local by search engines. That's good news, unless of course you own a yellow pages business. Discuss (1)
Human visitors read. Bots scan and rank, but bots do it for human visitors. It will be moms, dads, sisters and brothers who read the page, and it's those people who have the wallets with credit cards, and PayPal accounts. In this article we discuss core online copy writing techniques to help make your website more effective at selling and making money. Discuss (1)
Submission to online directories still works. Contrary to the widespread rant that directories are dead, they are not. Good directories can still help you rank in Google; you just have to watch for signs of quality. You can still make a website rank for relatively competitive three-keyword-long terms with directory submissions. Discuss (5)
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