Mobile SEO: Create, Post, and Track Content on the Go
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Who says you have to do all of your SEO in the office? You've probably considered getting some work done on the road, but blanched if you own a laptop with the power to do it; it seems to be a truism that the better the performance you get, the heavier the laptop. Is there a way to get all the applications you need onto a device that fits in your pocket? Yes indeed; this article will introduce you to SEO applications that work just fine on your smart phone!
In a lot of ways the world of search engine optimization is about being able to be responsive to the needs of the market. Or at least responsive to the needs of the viewers for your site. This endeavor, as you can imagine, requires a certain amount of timeliness. Unless you are creating a site around all evergreen content, getting something out fast can be the difference between your next 10,000 view article and a languishing piece. Since no one wants to be the last one to post on a hot topic or capitalize on its potential to bring viewers to your site, you're going to have to find ways to be the first to post.
One possibility would be to put all of your desktop tools into your your laptop, and lug it (and blog) everywhere. While that would give you access to all the tools you need to post, it wouldn't give you much time have a life; it would give you no time to do field reporting and for most of us simply isn't practical option. We all have things to do besides blog, and there are some situations in which it simply isn't appropriate, or allowed, for you to bring your laptop.
If you don't believe me, try taking it to the next concert you attend and see how quickly you get sent back to the car. Alternatively, try opening it up in the middle of Thanksgiving dinner and wait for the weird stares. (Yes, I know your in-laws are boring and this might spice things up. We've all considered it).
Since the laptop idea is off the table, you will need a new device in which to carry around your SEO tools. Something that seems innocuous. Something that in our culture is fairly ubiquitous. Ideally, something that is small enough to not give you back strain if you carry it around all day every day.
Call me crazy, but that sounds like a cell phone. A smart phone to be more exact, maybe even an iPhone. With constant Web access and a wide variety of applications on hand, the iPhone just may be able to give you a mobile working version of your office so you can create content, post content, and track its effectiveness from your pocket. It may never replace your laptop on a full-time basis, but can give you some of the flexibility you need to manage with your work and your personal life without letting either one suffer.
Now the only question left is, what applications do you choose? There are undoubtedly many choices in the app store that have the potential to meet your needs. As anybody who has ever spent time downloading applications can tell you, quality can vary greatly. That is why today we are going to take a look at some of your best choices for creating a mobile SEO office on your iPhone. That way if you happen to see an alien invasion, or anything else post worthy even, you can get it on your site right away.
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