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SEARCH ENGINE NEWS

Google Advertising Professional: How I Did It, and Is It Worth It?
By: Chris Khoo
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  • Rating: 5 stars5 stars5 stars5 stars5 stars / 31
    2005-01-03

    Table of Contents:
  • Google Advertising Professional: How I Did It, and Is It Worth It?
  • What?! Another Certification?
  • Benefits of Google Certification
  • What Happened to the Exam?
  • Doing the Exam

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    Google Advertising Professional: How I Did It, and Is It Worth It?


    (Page 1 of 5 )

    Certifications add legitimacy and respectability to an occupation; they prove that you had to study, and help assure your clients that you know what you're doing. Google now offers a "Qualified Google Advertising Professional" certification. Is it hard? Will you learn anything? Most important of all, is it worth it? Chris Khoo shares his experience, and answers these and other questions.

    I’ve just done the Google Adwords exam, and I’m glad to say that I passed.  I’m officially half-way through to becoming a "Qualified Google Advertising Professional."

    So, what is it?  It’s a certification for Internet marketing professionals that demonstrates a high level understanding of Google AdWords(http://adwords.google.com/). The certification also focuses on optimization techniques in AdWords, which can mean the difference between a successful campaign and a failed campaign. So for Internet marketers like me, I’m sure adding this certification to my resume won’t hurt.

    When I did the exam, there were 104 multiple choice questions to complete in 90 minutes. It was all done through the Prometric website, the testing provider for the Google AdWords exam.

    But before I go on, let me clear the most obvious question first: is it hard? To tell you the truth, it was very easy, but I had put a lot of effort into studying the Learning Center (http://www.google.com/adwords/learningcenter/) before taking the exam. Later on, I will detail how I prepared for it, and also give you a few pointers for taking the exam.

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       · I opened my Amex bill, and had nearly $6000 in charges over two days in december to...
       · Isn't this a little backwards? For my money, I would rather get qualified before...
       · very good article...5 stars from me :)Deep
       · I you want to become a google advertising professional. You can now buy the domain...
       · I you want to become a google advertising professional. You can now buy the domain...
       · Great topic, such certifications, is it possible in other languages (spanish,...
       · It was great to read your comments! Keep up the good work.googleadspro.com -...
       · I recently registered googleadspro.com. Actually, if you put your mouse over the...
       · Great article. 10/10 from me!
       · Great article, really gives a thorough insight as to what is involved. By reading...
     

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