Every time you build a website, and every time you redesign a site, you make hundreds of small decisions against the backdrop of your overarching vision. You want to rank well, attract visitors, and gain conversions. To do this, should you use a fairly plain website design, or create something fancy?
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Category Archives: Website Marketing Help
Tie Your Marketing Initiatives Together
We talk a lot about SEO here, but optimizing your website to rank well in Google is just one part of an entire marketing campaign. For some businesses, it’s not even the most important part. Depending on where your leads come from, you might not even care where Google places you in its rankings!
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Building Links for Multiple Sites
If you’re an SEO, or someone with a lot of interests, it’s not unusual to own a number of related websites. Since you know that Google pays a lot of attention to incoming links, you’re faced with the problem of building links for multiple sites. Does that mean a person with three websites must do three times as much work as someone with just one?
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