I know what you’re going to say: in the face of Penguin, link building outside of your own niche isn’t exactly safe anymore. That may or may not be true. It all depends on how you go about it, and exactly where outside of your niche you’re going.
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Category Archives: Link Trading Help
All Links Cost Something
Let me start this by saying that you should NEVER pay money for links, especially do-follow links; Google can spot those pretty quickly these days, and you’ll do yourself far more harm than good. Still, even links that you earn the old-fashioned way aren’t exactly free.
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Beware of SEO Scammers
Any honest SEO will tell you that, unfortunately, this business seems to attract more than its fair share of scam artists. What makes it worse is the number of people who claim to be SEOs and think they know what they’re doing, but discover they don’t the next time Google runs an update. Sometimes, we read about a particularly egregious scammer, and feel a need to spread the word.
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