Microsoft keeps saying that they’ll take market share from Google and start turning a profit. After all this time, though, one has to wonder when it will happen. Since the software giant launched Bing in 2009, it has been losing more than $400,000 per hour to its search unit.
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Category Archives: Bing Optimization Help
Bing Moves Strongly into Mobile, Social Space
Microsoft may finally be getting the message that it’s going to take something special to make the Bing search engine stand out. Their latest strategy is designed to appeal to those who use their mobile devices as a lifeline for searching, socializing, and entertainment.
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Bing Gains Market Share, at Great Cost
There’s been a fair bit of positive press concerning Microsoft’s Bing search engine lately. A number of observers noted Bing’s market share gains – small, to be sure, but consistent over the last few months. Is this sustainable? Not at the price Microsoft is paying for it.
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