Google AdWords and Yahoo Search Marketing Guide

This is a review of Google AdWords and Yahoo Search Marketing. We’ll compare the two services in a variety of areas, including pricing, content networks, special features that each company offers (such as geotargeting), and more. We’ll kick off with an examination of the ad sizes that each service permits.
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Top PPC Tips for Effective Marketing

Interested in pay-per-click ad campaigns, but nervous about taking the plunge? This article will give you a good overview of what’s involved. It will lay out the benefits and introduce you to the top companies with which you can do PPC marketing. You will also learn what you need to know to make the most of your campaign.
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