Masterseek: a Global Business Search Engine

Masterseek is the largest B2B (business to business) search engine in the world, and now it’s ready to for international availability. The company has signed on with Thenberg & Kinde Fondkommission AB (based in Sweden) to finance the massive enterprise. Currently, this huge search engine offers listings for millions and millions of companies all around the world. This only leaves one last question: is the world ready for a global search engine of these proportions?
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Web Links from the Search Engine’s Perspective

Webmasters often try to raise their ratings in the search engines by using Web links. They are not always successful. In order to make this strategy work, you need to know what kind of weight the search engines give to various kinds of Web links. To understand that, it helps to know how a search engine views Web links in the first place. Barry Schwartz provides insight into what the search engines see as “natural” and “unnatural” linking.  
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