Microsoft Unveils BrowseRank, Google Feels a Draft

Microsoft recently unveiled the details of BrowseRank, its new browsing algorithm meant to compete with and eventually outperform Google’s PageRank. Instead of measuring the links to and from a specific page, BrowseRank calculates how often users visit the site and for how long. Microsoft feels this will give Internet users, and not web developers, more control over page relevancy, thus leading to a freer, more democratic Internet.
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