Search Engines and Algorithms: Optimizing for MSN’s RankNet Technology

The latest major change in the search engine giant, MSN Search, has been the inoculation of “neural networks” into its search engine algorithm, something internal researchers call “RankNet.” This change took place in late June of this year. This algorithm is fresh, and it is becoming a great consideration for many search optimizers. In this article, Jennifer Sullivan continues her reviews of search engines and their algorithms, this time focussing on MSN’s RankNet.
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