Yahoo officially named PayPal president Scott Thompson to take over as its CEO. Thompson brings a deep knowledge of technology to this challenging position. Will it be enough to get the beleaguered search company back on the right track?
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Tag Archives: San Francisco
Behavioral Advertising Bill Breaks New Ground
If you feel that Internet ads have become a little too personal lately, you may be right — and you’re not alone. Chalk it up to the online phenomenon known as behavioral advertising. Keep reading to find out what it is, how and why it happens, and what privacy advocacy groups and members of Congress hope to do about it.
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Costly SEO Mistakes You Must Avoid
I recently wrote an article about the various SEO-related mistakes that can cost your site its position in the search engine results pages (SERPs), to say nothing of traffic and conversions. Frankly, there are enough of these to fill a book, so I’m writing a second article on the subject.
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