Social Media Marketing: It`s Complicated

If you can remember the days before Facebook and Twitter, you probably recall a time when social media marketing meant using MySpace, Delicious, commenting on the posts of bloggers dedicated to your niche, making yourself known in forums, and so forth. Nowadays, just trying to keep up with the different categories can make a marketer frantic.
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Social Media Marketing: Mashup of Old and New

In the past few months, two new buzz phrases hit the radar of most SEOs: social media optimization and social media marketing. Already there is a somewhat informal list of rules that apply to this new approach to marketing your web site. But how much of it is new, and how much is really old school? Keep reading to find out.
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