Let me ask you a question, how difficult would it be for you to roll into the “mortgage” market and rank well on the search engines? The truth is that for most decent search terms ranking well is hard. Flip that around and look at the same search locally and suddenly ranking well becomes easy and few people understand how much traffic that really can be (hint: done correctly it can be a lot). This is the first part of a two-part article.
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Tag Archives: PPC
Real Link Wheel Secrets To Top Google Rankings
Many people have heard of link wheels. These are a somewhat old (and black hat I might add) technique for getting ranked well. The problem is that all too often the advice that I see given regarding how to build them is either poor advice (such as doing it the black hat way) or just plain wrong. Fortunately, there’s a way to do them that doesn’t require you to go over to the dark side and risk Google penalties.
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Writing Effective PPC Search Ads
Every time you write a pay-per-click search ad, you face a tremendous challenge. It’s not made easier by the number of other advertisers competing for the same spot. Fortunately, there are a few things you can do to increase the odds that you’ll get a click-through and even a conversion.
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