Link Building: What You Should Know

Google’s Penguin update changed link building forever. You can’t buy your way to the top of the search engine’s organic search anymore (if you ever could). If you’re going to hire someone to build links for you, they’d better know what they’re doing, or your site could disappear from the search results.
Continue reading

Prepare for Website Marketing Missteps

Here in Florida, we’ve learned to prepare for the worst. Hurricane season trained us to stock up before June and double check our disaster supplies whenever we hear about a tropical storm gaining strength. Putting a plan in place in case the worst happens can also help you when you plan your website marketing campaign.
Continue reading