Local SEO: Secrets to Killing The Competition

Let me ask you a question, how difficult would it be for you to roll into the “mortgage” market and rank well on the search engines? The truth is that for most decent search terms ranking well is hard. Flip that around and look at the same search locally and suddenly ranking well becomes easy and few people understand how much traffic that really can be (hint: done correctly it can be a lot). This is the first part of a two-part article.
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