Keywords stand at the heart of using search engines, SEO, and search engine marketing. Searchers use keywords to find what they’re looking for. Marketers use keywords in their ads and on their websites to turn up in the search results that search engines serve to (hopefully) potential customers. But a lot can go wrong in the process. This article will explain one major, all-too-common keyword research mistake and how to avoid it.
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Tag Archives: Google Suggest
Doing Keyword Research with Google Suggest
The best free tool for keyword research is Google itself, especially with all of the features it uses to help searchers find exactly what they’re looking for. Take Google Suggest. Added back in 2008 to speed up searches, it offers SEOs a great research tool when researching keywords for both regular SEO and PPC campaigns.
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Google Instant Puts SEOs on Their Toes
In the first part of this two-part article introducing Google Instant, I explained the new feature and how it affects search – from Google’s and the searcher’s points of view. In this article, we’ll take a look at how Google Instant is likely to change the way you do SEO for your website.
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