Yesterday I introduced you to John Pepe, owner of Pepe Tile and Installation. He comes up in the number two position for a Google search on "south jersey tile." I showed you what he did right to earn that position, and talked about a few things he could be doing better. In this article, I’ll cover what he could be doing to dominate his local search space in depth, and give you plenty of suggestions that you can apply to your own website.
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Tag Archives: Google Places
Local SEO: Secrets to Killing The Competition
Let me ask you a question, how difficult would it be for you to roll into the “mortgage” market and rank well on the search engines? The truth is that for most decent search terms ranking well is hard. Flip that around and look at the same search locally and suddenly ranking well becomes easy and few people understand how much traffic that really can be (hint: done correctly it can be a lot). This is the first part of a two-part article.
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Social Media Fights Eye-tracking Golden Triangle
Do business reviews on social media sites make a difference in the amount of traffic your site receives from the search engines? Thanks to a small but provocative eye-tracking study, we now know the answer to this question is yes, but possibly not in the way you think.
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