Relevance and Other Search Engine Ranking Factors

This is the third part of a five-part series on search engine optimization factors. In this part, we will cover topical relevance of links to a site, a site’s relevance to the search query, whether Google manually awards rank to some sites, and more. We will also take a look at some factors that can negatively affect your site’s ranking in the search engine results pages (SERPs), and finish up with an in-depth look at different kinds of links.
Continue reading

Worst SEO Mistakes

In this article we cover some of the worst SEO mistakes. Some of these will cause the search engines to ignore you; others will cause potential visitors to ignore you; still others may make your site disappear from the search engine results pages entirely. We’ll go over each practice and explain why you shouldn’t do it. We’ll even tell you what you should be doing.
Continue reading