Google Sued Over Drop in SERPs

When KinderStart sued Google recently for the “cataclysmic fall” in its rank on the search engine results pages (SERPs), I got the sense that a lot of websites rather wished they could do the same thing. It’s no secret that many online businesses live and die by their SERPs rankings, and that Google is the most widely-used search engine on the planet. Because of the effect this could have on the entire search engine field, the facts surrounding the lawsuit deserve a closer look.
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