How Rich Snippets Work (And Tools to Generate Them)

Google search results are becoming ridiculously competitive. With the introduction of new and flashier ways to be seen, you still have to learn how to creatively and dynamically exploit those offered tools. Being seen with so many others attempting the same feat is just as hard as it was when visibility relied only on ranking.

Rich snippets have become the new keywords. These little details are what causes your listing to “pop” in a search, catching the eye of the user no matter what place on the first page you occupy. Proper use of rich snippets are a requirement for being seen. Continue reading

Generate the Full Indepth Article Schema.org Code Easily with Featured Tool of the Week

Last month Google official launched what they had been testing for a couple of months – the new type of search results: In-Depth articles. Those 3 “in-depth” listings appear below top nine search results and each snippet consists of the following: Continue reading

Wrong Ways To Use Hashtags

Hashtags are amazing. Not just because they offer such a clever way of grouping content, searching and adding context. Not even because they were used on IRC long before Twitter even thought of. It is because they have invaded the public consciousness in an irrevocable way that will continue to affect our world for generations to come. Continue reading