Hey chicks and hep cats, turn off your eight-track while I give you some groovy advice guaranteed to make your site more popular than a woodie owner on the beach. Here’s a hint: if you haven’t updated your keywords since your website went live, you might sound almost as out-of-date as I just did. That’s the last thing you want to do.
Read Article
Tag Archives: Christine Churchill
Who is Competing for Your Keywords?
If you’ve been following my articles on keywords over the past month or so, you already know that you need to consider a ton of factors when you choose the keywords you wish to target. Here’s a factor you probably wish you didn’t have to think about: who else is targeting them.
Read Article
Read Article
Consider Searcher Intent in Your Keyword Research
When you do your keyword research, you take pains to choose keywords that best represent what you’re offering. You hope that someone searching with those keywords will convert. But you need to do more than hope. You need to think like a searcher.
Read Article
Read Article