Vertical Search Engines in a Healthy Space

Have you ever tried to search for medical information on the major search engines, only to come away disappointed by your results? You’re not alone. In this article, the second of two parts, we take a look at the vertical search engines focused on health-related information that are trying to fill this need.
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Healthy Future for Vertical Search Engines?

One observer commenting on what could be gleaned from AOL’s privacy-exploding release of search data noted that there seems to be a need for at least three kinds of vertical search engines: one covering religion, one for porn (of course) and one concerned with health. While I can’t speak for the first two, the niche market represented by the last of the three has a thriving future, judging from how many rivals have entered that space. This two-part series take a look at how both the major search engines and the specialized ones are addressing that need.
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