Google, Yahoo, Bing, Ask. They’re all different search engines, but in many ways they’re all the same. Like most other search engines out there, these sites work in the same basic way. Search engines like these scan the Internet, archiving information about the pages they find, so this data can be quickly accessed when users like you type in search terms.
It may take several hours to a few days for brand-new information to properly register on the search engine radar — which still mostly pulls from Web pages, scanning the total data on a page before listing results in a comparative ranking system. It’s pretty complex, and that’s why so many Webmasters put so much energy into search engine optimization.
But Collecta, a different sort of search engine on the Internet scene, uses a totally new system to scan the Internet and rank what it finds there. How is this site unlike any other?
Unlike other search engines, Collecta uses an XMPP protocol to collect content all over the Internet, condensing information into constantly-updating data streams. XMPP, inspired by XML, is used to update information on the Web in real time, and that’s just what Collecta does for searchers — gives them real-time results that are not hours or days old.
By constantly scanning and continuously receiving information from all over the Web, Collecta strives to provide the most up-to-the-minute results on any given topic. This search engine even pulls data from micro blogging, social networking and news media sites to provide you with the most current comments, posts and opinions.
Under the search bar, the “Hot Now” subject fluctuates depending on what keyword phrase is the most popular of the moment, so you know just what people are talking about on the ‘Net. Though it’s still in beta, Collecta is slowly working to change the way we look at online searching. So, how does it work compared to the other search systems we’ve used in the past?
Because Collecta scans the Internet in real time, you will notice that you don’t get the click-quick results you’re used to getting from Google. With engines that previously scan and archive data, you can type in any keywords you want and receive almost instantaneous results. With Collecta, you’re going to have to wait a few moments — a concept that’s so foreign to Internet users, it could turn them off of this up-to-date searching method.
However, users can do something to lessen their wait times. There is a way to shorten the searching process if you like. Simply click on the Search Options link appearing under your search term, on the left-hand side of the page.
Using this option, you can decide what you want to include, or exclude, from your search. You’ll also see immediately where Collecta is gathering its information, so you know what you’re going to get from your results (when they finally arrive).
You’ll notice right away that Collecta presents search results in a fairly unique fashion. Learn the elements of the page to learn how to use this engine for your online searches.
The left-hand side of the page will offer a new search bar, for use whenever you see fit. Under this, you’ll see the “hot now” topic, followed by a list of the terms you’ve searched in your current Collecta session.
The middle of the page shows your results. Click the “older posts” button at the bottom to scroll through these results. Collecta does not use a traditional comparative ranking system that’s based upon the occurrence of keywords, which is how Google and many others operate. Instead, Collecta presents results in chronological order. Anything containing your keywords will appear, but the freshest information will always be displayed at the top.
On the right-hand side of the page, you can view your results in a frame that updates according to which result you click. Often, Twitter figures prominently in Collecta search results, as this site is being constantly and continually updated all the time. With this search engine, you can view those Twitter posts without ever actually visiting Twitter itself — or accessing your mobile device.
This constantly changing, up-to-the-minute search is great for users who want to find brand-new data, but it could potentially be a headache for Webmasters who want to figure prominently in all search results. Many have learned how to master the art of SEO for traditional engines like Google and Yahoo, cut Collecta offers an all-new system of searching with a totally unique method of showcasing results.
If you blogged a whole slew of fresh content yesterday, Collecta may not even recognize you today. The Internet, and all the data therein, moves pretty fast. If you want to focus on optimizing for Collecta, your biggest goal is going to be simply keeping up.
Sites that get a lot of comments and blogs that are linked with Twitter and other social networking sites will naturally get more attention in Collecta lists because they’ve got newer, fresher content to offer. Remember, Collecta collects information in real time. As long as your site is constantly offering something new on its given themes and subjects, you should be able to maintain a presence on this search engine. Other sites that get updated less frequently will find they get much less attention from Collecta.
There’s only one way to fix it: update more often. Encourage reader comments, add new data to Twitter and other social media sites and keep adding new content.
The Collecta Difference
There’s no doubt that Collecta is a far different animal from other search engines on the Internet. While still word-based, Collecta doesn’t necessarily calculate the number of times a search term figures into content. Instead, this search engine simply searches for the most recent occurrence of that keyword phrase.
Optimizing for this search engine is completely unlike the SEO tricks you’ve practiced in the past. To get listed often with Collecta, you’ve got to keep that content coming all the time.