Google Rolls Out Enhanced Campaigns for AdWords

On Wednesday, Google announced what it called an upgrade to its popular AdWords advertising platform. Called “enhanced campaigns,” it’s supposed to help users “more simply and smartly” manage their ad campaigns. It might be  simpler, but some vocal observers note that it isn’t smarter.
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Co-Citations: Another Reason to Write Killer Content

Google’s Penguin algorithm cast a long shadow over link building in SEO. With many kinds of links apparently getting devalued, some wonder what the search engine considers important or relevant anymore. Even anchor text has come into question. What’s an SEO or a site owner to do?
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