I originally intended to write an article explaining how advertisers can take advantage of Adsense to target specific sites. As I was researching this topic, however, I slammed the brakes on my theme. I noticed that Google seemed to be backing off from the "post your ad here" approach, which focused on the advertiser. You can still see that approach, but it is changing. Keep reading to find out how.
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Following Mobile Search: the dotMobi Way
Everyone is asking about the next big thing in mobile technology. Surely one of the next big things is mobile search, but that’s just one part of the mobile web. Will Google gain a lock on that, or will it go in a different direction? Keep reading for a perspective on one possibility.
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PageRank: Acting Brand New
Late last year something went down in the SEO world, literally. It was big and if you are into Internet marketing you would have noticed it. The Google PageRank of large numbers of publishers (gasp!), the ultimate navel gazing tool, took a big hit. Some dropped by two points and some by as much as 5. Should you care? Does it matter? And what is this PageRank business anyway? Keep reading to find out.
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