Trend Setting to the Top - Creating the blog

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At this point it is time to create the account.  Now, from a search engine optimization perspective, you want your menus on the RIGHT SIDE of the page, and you don’t want any “quick links” or anything like that at the top of the page unless the link text is also keywords for which you are optimizing.  There are other articles here on SEO Chat that explain why.

That limits the site templates I can use, but there are some good ones; I think I’ll go for “TicTac.”

I complete setting up the options I want, then move on to creating the first post.

If you go to: http://loveandhealth.blogspot.com you will see my first post and the ultimate beginning of the site (at least as of this writing; of course the site is going to evolve as we go forward and more articles are produced).  Notice that I’m putting my keywords in bold.  That is yet another hint to the search engines that those words are important to the site.  Now don’t abuse that, because over emphasizing keywords can get you penalized. Since this is the first post I’m not overly worried about it.

Now, what if you already have a site that is built?  What you want to do is check the keywords you’re optimizing for against Google Trends.  Could you improve your traffic by changing the keywords you’re focusing on? Could a slight change in the focus of your site improve traffic and sales?  Running comparisons like this via Trends can provide you invaluable insight into changes that you can make that will push your site into a growth spurt.

In the next article I’m going to show you a great way to get good quality links to your site AND potentially get traffic from other sources besides the search engines.  This is a double benefit: links and traffic all from the same activity! Be sure to watch for it.

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Comments On: Trend Setting to the Top

· The problem is that this leaves you with a cyclical business. Like making the SEO...    · At the other end of the spectrum, you can use Google's adwords search tool to find...    · This is a great idea for an article, I look forward to watching it unfold. I'm sure...    · Unless you're suggesting that search optimization shouldn't be done at all, I think...    · I've done that and used the yahoo/overture tools for the same thing.    · There are a slew of big name marketers with huge budgets that have done studies to...    · Oh, and to use your own example "self help book reviews" ... that is exactly what...    · Awesome article Danny - as usual! Its great to have you back writing again, looking...    · A lot of it pretty much comes down to semantics, I certainly understand the point...    · You say to bold your keywords. Does this need to be done? If so, how do you do...    · don't bold all of them .. just somewhere in a 2 line intro of your pageI could...    · You're right. If you bold those words everytime they are on your page you'll get...   >>> Post your comment now!