Business Blogs: Getting More Visitor Traffic - Everyone benefits
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Be sure to include a short biography of yourself, and your blog URL. Include a live clickable link back to your blog. You will receive a lot of visitors, as people will already be familiar with your advice and expertise, based on the article itself.
Get your blog included in as many free or low cost directories as possible. An exhaustive list of blog only directories, including various RSS directories, can be
found here.
Along with the standard Internet blog directories, be sure to include the
Open Directory Project (DMOZ) and
Yahoo Directory in your submission plans. Note that DMOZ has become very blog friendly, and
has even added a weblog category.
Don’t overlook the very small and specialized directories, related specifically to your field of business. There are also many free blog directories that are a must for all bloggers.
All of these directories are free. They may not provide a lot of traffic individually, but collectively can create some welcome added visitors to your blog.
Don’t neglect finding visitors from offline sources
Write a press release for distribution to the news media. If your business is doing anything that could be considered newsworthy, be sure to send a press release to the appropriate media outlets. News releases could point out new executive additions or substantial increases in staffing, expansion plans, new products, or a business anniversary.
Be sure to write the press release as a news item, and not as an advertisement, if you want it published. Think like a news editor and offer stories that the publication would want to print.
When you send the release, be certain to include all of your business details, especially all of the ways you can be reached for an interview. Include your blog URL on all of your press releases. As an added bonus, all of your news releases can be archived on your site. They will provide added keyword rich content for being found by the search engines.
Next: Do some old fashioned face to face networking >>
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