Clean Up Your Contact Us Page! - Good Options to Add
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Depending on the kind of business you do and the volume of email you receive, you may want to include an email form. You might be able to keep things very simple, as we do here at the Shed. Here's a screen shot of our form:
As you can see, we don't ask for a lot of information. I clicked the drop-down menu to show you that we've specifically set it up so that all email will be routed to the appropriate department. You may or may not be able to get by with something this simple. If you collect subscriber information for newsletters or white papers, for example, you may need a more detailed form.
If you retain customer information, you'll need to have a privacy policy. And you'll also need to ask your customers their age, because if you're dealing with anyone under a certain age, you can't legally retain their information.
Do you have a bricks-and-mortar site which customers can visit? Then it's a good idea to include a picture of the business, and a map with directions. You might even want to set up this page so that it links to Mapquest or some other service that will allow your visitor to input his or her address and get door-to-directions. Personally, I'd advise you to include both: a good set of directions and a link that lets users get a custom set. Be aware that users may be coming from both the north and south (to say nothing of the east and west) when you write your directions.
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