You have optimized your own website for the search engines for so long that frankly, you're getting tired of it -- and you're still not getting the results you want. Is it time to call in a professional SEO? And if so, how do you know he or she will be worth your hard-earned money? Hugo Guzman answers your questions...and tells you which ones to ask.
“I’m tired of going it alone. How am I supposed to find a competent SEO firm that can help me achieve my goals without breaking my budget or banning my site?”
At one point or another, most webmasters have had this thought. It usually happens just after realizing that you’ve spent 6 months “optimizing” your site(s) for search engines and your ranking for your main keyword is holding steady at 12,347. For others, the breaking point comes when you hit that plateau with your “pot of gold” keyword. You rank well for dozens of tiny “niche” terms like Immokalee Native American leather sandals, but your ranking for your main target term, leather sandals, is simply not strong enough to drive any significant traffic.
There are a variety of good reasons for securing professional SEO consulting, but the trick is to know what you’re looking for and how to ask the right questions. I am going to break down a few simple questions that you should ask yourself, and some that you should ask your potential consultant. These key queries will help you make a smooth transition from “do it yourself” to “professional” SEO.
Search Optimization 
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