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SEARCH OPTIMIZATION

Urchin 5.5 – Web Analytics Product Review
By: Barry Schwartz
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  • Rating: 4 stars4 stars4 stars4 stars4 stars / 18
    2004-07-21

    Table of Contents:
  • Urchin 5.5 – Web Analytics Product Review
  • Detailed Review of Urchin 5.5 and Campaign Tracking Module
  • Reporting Review
  • Visitors and Sessions Reporting
  • Pages and File Reports
  • Reports of How Visitors Navigate your Site
  • Referrals
  • Domains and Users
  • Browsers, Platforms and Robots
  • Client Parameters Report and the Urchin Campaign Tracking Module
  • Keyword Analysis
  • SEO's Wish List to Urchin Developers
  • Concept of Goal Based Funnel Analysis

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    Urchin 5.5 – Web Analytics Product Review - Pages and File Reports


    (Page 5 of 13 )

    We can now move on to the "Pages and File" section of the reporting module.  You can see that the first report option is "Requested Pages." This report tells you the most frequently requested pages by your Web visitors.  Most often the top page is your homepage but that is not always the case. On many other sites, the top page is a page that does well in search engines and people just go to that page directly from the engine.  In this graph I have clicked on pieces of the pie to show you the explode effect.  In addition you can see the page name as data below the graph and if you want more information, simply click on the little graph icon to the right of the data and you will be provided with the same data on a day-to-day basis.

    Urchin gives you graphs and data for downloads requested, page query terms placed, and posted forms conducted as well.

    Urchin Web Analytics Review

    Another important report is your "Status and Errors" report.  Documenting the errors and statuses that are occurring on your site gives you the ability to implement changes and improve on bad error codes. 

    Urchin Web Analytics Review

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