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SEARCH OPTIMIZATION

Are Search Engines Perverting The Natural Course Of Web Development?
By: Darrin Ward
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    2003-07-14

    Table of Contents:
  • Are Search Engines Perverting The Natural Course Of Web Development?
  • Just A Thought

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    Are Search Engines Perverting The Natural Course Of Web Development?


    (Page 1 of 2 )

    Using flash is great, but not if you want to rank high in search engines, the same goes for images and other rich media content. Can the continual use of text based pages in order to rank better in search engines be called a perversion of development?In my opinion, yes!

    Search engines are still rather "stupid" when it comes to rich media content, and the most they can seem to understand at present is straightforward text content. They currently have no really effective method of parsing rich media content, which means this content will not carry much weight in terms of how pages are ranked in search engines. Whilst some search engines do allow the indexing of Flash' movies, they can do little more than this, as they have no real way of "seeing inside" the movie and determining what's going on.

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