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SEARCH OPTIMIZATION

Optimize Job Listings for Simply Hired Search
By: Developer Shed
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    2006-03-15

    Table of Contents:
  • Optimize Job Listings for Simply Hired Search
  • Simply the Basics
  • Simply Hired XML Fields and Skeleton
  • XML Working Example
  • Uploading Feeds and Concluding Details

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    Optimize Job Listings for Simply Hired Search - Simply Hired XML Fields and Skeleton


    (Page 3 of 5 )

    The Simply Hired XML standard is the best way to go, and it gives your job posting a little boost. There is no minimum number of jobs you need on the feed in order to submit it. XML gives you specific fields for all the information the crawlers collect, and the info is easier for job sites to identify.

    There are a few fields that are absolutely required. These are:

    • title: Job title
    • description:summary: Job description
    • detail-url: Detail page URL
    • location:state: Job location (minimum state)
    • job-code: Job code or other unique identifier

    Since we are making a new XML feed, we may as well follow the Simply Hired skeleton. Below I will copy in the skeleton and try to label any parts that aren’t immediately obvious or you may have formatting questions about.

    <jobs>

      <job>

        <title/>
        <job-code/>
          (Provide any unique identifier, which Simply Hired will use to distinguish it from your other job postings.)
        <action/>
          (This field is obsolete and only used in large feeds.)
        <job-board-name/>
        <job-board-url/>
        <detail-url/>
        <apply-url/>
        <job-category/>
          (Although Simply Hired has job categories for industries and occupations, this is an open field that can take anything.)
     
        <description>
          <summary/>
          <required-skills/>
          <required-education/>
          <required-experience/>
          <!-- below are all boolean -->
            (Valid boolean responses are True/False, T/F, Yes/No, Y/N, and 1/0.)
          <full-time/>
          <part-time/>
          <flex-time/>
          <internship/>
          <volunteer/>
          <exempt/>
          <contract/>
          <permanent/>
          <temporary/>
          <telecommute/>
        </description>
     
        <compensation>
          <salary-range/>
            (For salary, you can enter anything: “30000,” “$30,000/yr,” or $15/hr.”)
          <salary-amount/>
          <salary-currency/>
          <benefits/>
        </compensation>
     
        <posted-date/>
          (Simply Hired can process dates in a variety of formats, but they recommend using their preferred format to be sure they will process it right: “year-month-day.” Today is 2006-03-15.)
        <close-date/>
        <location>
          <address/>
          <city/>
          <state/>
            (State names and abbreviations can be used interchangeably.)
          <zip/>
          <country/>
          <area-code/>
        </location>
     
        <contact>
          <name/>
          <email/>
          <hiring-manager-name/>
          <hiring-manager-email/>
          <phone/>
          <fax/>
        </contact>
     
        <company>
          <name/>
          <description/>
          <industry/>
          <url/>
        </company>

      </job>

    </jobs>

    When you build your feed and submit it, somebody at Simply Hired usually takes a look at it and can help resolve any difficulties or problems. You also get to tell Simply Hired how often to scan your XML feed in the comments box when you submit. The site automatically scans feeds once a day, unless you specify otherwise. That’s definitely enough for most sites.

    Well, that’s the basics of it. Let’s put it into action on the next page. That will give you a working example to base your own feed on.

    More Search Optimization Articles
    More By Developer Shed


       · Thanks for reading.
       · I have done this in the past. It is highly effective for the website.
     

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