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SEARCH OPTIMIZATION

Online Tools That Will Help Your SEO Strategy
By: Stephen Davies
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  • Rating: 3 stars3 stars3 stars3 stars3 stars / 7
    2009-02-25

    Table of Contents:
  • Online Tools That Will Help Your SEO Strategy
  • SEO Principles
  • Web Design SEO Principles
  • Top Five Free Online Tools for SEO

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    Online Tools That Will Help Your SEO Strategy - Top Five Free Online Tools for SEO


    (Page 4 of 4 )

     
    1. Ranking Checker by SEOmoz.com 

    This SEO tool allows the developer to check rankings for up to five keywords per day at no charge, and keeps an archive. Archived rankings can be downloaded as comma-separated files.

    If the keywords checked are varied each day of the month, the developer can research 150 words per month. 

    1. Google Analytics by google.com 

    This analytical tool, provided for free by Google, offers detailed reports on traffic behavior, content visitation, funnel information and more. The tool shows the developer what Google sees, including crawling rate, crawling speed, backlinks and the PageRank of the site’s highest ranking page. 

    1. MultiRank Checker by iWebtool.com 

    MultiRank is an SEO tool that allows the developer to cross check up to 10 domain names at one time for page rank. Results can be cut and pasted from the table. 

    1. Fiddler Web Debugging Tool by Fiddlertool.com 

    Currently requiring the .net framework and only available for Windows, this tool debugs the site with the same scope as $50 competitor tools. 

    The capacity to analyze the background communication between servers and browsers is one of the strongest elements of this tool. Better at analysis without freezing up than some of the other free debugging tools, Fiddler is an essential resource for the SEO professional. 

    1. SEO Analyzer by Sitening.com 

    This tool generates a report with a detailed list of SEO components that might need closer examination within a site. The easy-to-use interface makes the process painless, and the site ranking helps the developer know to what extent the site needs reworking. 

    SEO, like all other forms of marketing, requires strategic planning, daily upkeep and a view to relationship building within the target brand desired for the client.

    Conclusion 

    Your SEO campaign is a vital marketing project to assist the success of a web site. Since building traffic is the key source requirement for any site that needs to sell, SEO analysis for an entire site is necessary to make sure the search engines index the site pages.

    Once the idea of grasping how to produce highly useful content is achieved, the SEO plan then steps in to make the whole thing relevant by making the site attractive. Content-rich sites with carefully chosen titles and keywords are loved by the search engines. 

    For businesses to survive in today’s competitive climate, it becomes clear as to why an SEO plan is necessary. It is the most important aspect of a web site marketing campaign. Any site can be designed to look hip and cool, but if nobody knows it exists, it’s like opening a shop on the moon.

    It’s vital that the site's target audience knows of the existence of the web site. By using blogs, back linking techniques and rich quality content with optimized keywords, traffic will increase to the site, and therefore so will the sales. 

    Google eventually finds your site through its search algorithms, though you shouldn't just wait for that. Get an SEO plan into practice. Learn how to generate link building campaigns through writing content for blogs, for example. Build a site aimed at exciting the target audience so they keep coming back.

    Make it as easy as possible for people to find the web site. 

    Think about how you found the vast number of sites you use daily. Was it through a search engine? Was it via a blog or possibly a column on a site? Odds are that it was through a combination of these. Spamming is not necessary to make this happen; don’t follow that dark path. It’s simply about exposing the facets of the web site in as many high ranking places as possible. It’s a bit like the difference between opening a shop on an inhospitable mountain and opening a shop on the main street.

    I wish you all the best with your SEO efforts.


    DISCLAIMER: The content provided in this article is not warranted or guaranteed by Developer Shed, Inc. The content provided is intended for entertainment and/or educational purposes in order to introduce to the reader key ideas, concepts, and/or product reviews. As such it is incumbent upon the reader to employ real-world tactics for security and implementation of best practices. We are not liable for any negative consequences that may result from implementing any information covered in our articles or tutorials. If this is a hardware review, it is not recommended to open and/or modify your hardware.

       · This is a quality post with exceptional information for the novice SEO starter....
       · I spent considerable time wading through this article only to find I had been...
       · very good post. something to take for our SEO team.
       · it's an interesting niche search tool. www.searchmuffin.com
     

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