List of SEO Tools - Keyword Research Tools
(Page 2 of 4 )
Here's a list of keyword research tools.
Google AdWords Keyword Tool - One of the highest quality keyword databases you can use. The tool is made for Google AdWords, not for search engine optimization, so keep this in mind when judging search volume data. On top of the search volume, Google shows Estimated Ad Position, Estimated Avg. CPC, Advertiser Competition, Approx Search Volume, Search Volume Trends and Highest Volume Occurred.
Wordtracker - This is a very high quality keyword database. Keyword history is for a 100-day period and only represent around 1% of real search volume from around the web. Multiply the search volume number by 100 to get closer estimates. Wordtracker also has a free keyword tool. It limits results to 100, leaving out many long tail, easy-to-rank-for keywords. More detailed keyword data is also useful for intent analysis.
Keyword Discovery - This tool collects data from toolbars installed on the browsers of millions of unsuspecting Internet users. Their free tool has a very noisy index. Search volume estimates are not very real. If you are going to use this tool, use the paid version, as it provides much higher quality than the free one.
Wordze - This company buys data from Internet portals and ISPs. I have not personally used this tool. Search for reviews online to get a feel for the quality of their database. Copyblogger recommends it, so it must be good.
AdCenter Add-in Beta for Excel 2007 - You can export keyword data from AdCenter directly to Excel 2007. Data includes information such as cost history, volume, demographics, geography, daily keyword impressions and future trends. The down side is that information is limited to AdCenter, which holds only a five percent share of the search ad market. As a result, their pricing, search volume and other indicators are considerably lower than on Google or Yahoo.
Nichebot - This database relies on Wordtracker, so you'll pretty much see the same results as with the free Wordtracker tool. It does have some neat keyword management features, though, such as LSI Keywords, Keyword eXtractor, Typo Locator and more. Nichebot also gets some data from Keyword Discovery.
SEO Book Keyword Tool - This tool relies on Wordtracker as well, so results are identical to the free Wordtracker database. It does offer some neat features on top of this: Google daily estimate, Yahoo daily estimate, MSN daily estimate, overall daily estimate, Yahoo suggest info, Google Trends, Google traffic estimator, Google Suggest, Google insights and more.
MSN Adlabs Tools - Microsoft has a bunch of keyword tools, some of which you may find interesting.
Soovle - This is a very freaky keyword tool. As you enter your keyword, it produces related terms from Wikipedia, You Tube, Amazon, Yahoo, Ask and Answers.com. The tool doesn't work well for long tail keyword searches, and I personally find it's more entertaining than useful. On the other hand, it can instantly give you keyword ideas for your core terms.
SEO Moz Term Extractor Tool - As always, Rand Fishkin takes it to the next level. Term extractor takes out keywords from web pages and classifies those words in a similar fashion to the way search engines do. Generally it shows too much information and overwhelms, but if you're a geeky type you can dig around. Information includes details such as: [external link] anchor text, title tags, HTML elements, meta description, strong, bold, paragraph and importance (relative to other terms).
Keyword Typo Generator - You can plug typos into the meta keyword tag, but be careful before putting typos into content. Search engines are WELL aware of typos, so they may lower your page score. On top of that, all search engines offer the "did you mean" feature, so typos are not worth bothering with. If you get a lot of customer feedback, there will be plenty of typos and misspellings.
Google Hot Trends - Check out what people search for on Google. This is not a useful tool in SEO, but as you click on each keyword, Google Hot Trends takes you to a page where you can see the "hotness" of the term, its search volume on the graph, and correlated news stories. The tool gives you a sneak peak at what Google has under the hood. It shows how easily it can relate search volume and link patterns to news stories. Worth checking out.
Yahoo Buzz - Similar to Google Hot Trends, but not as detailed. You can correlate the two tools to rising search trends in America, as some of them are identical.
SEO Moz Popular Searches - SEO Moz gets its list from around the web. Its sources include Technorati: Popular, Flickr Hot Tags, Del.icio.us Popular Tags, Yahoo! Buzz - Top Overall Searches, Google Hot Trends, eBay Pulse, AOL Hot Searches, Lycos Top 50, Ask Top Searches, Amazon.
Next: Content Management Systems >>
More Search Optimization Articles
More By Ivan Strouchliak
