Link Authority SEO Ranking Factors - Number of Outbound Links on a Linking Page
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The less links a page linking to your website has, the more pagerank value is passed. If a page has a 100 pagerank value (example), and links to 4 other sites, then each site gets 25 points. If that same page has 20 links to other sites, than each site gets only 5 points.
The higher the PR of a page (or the more quality inbound links it has), and the less links there are on that page, the juicier your link is.
Quality of Outbound Links Coming from a Page That Links to Your Domain
Example: site.com links to your website as well as: Microsoft.com, bmw.com and imb.com. How does the quality of Microsoft.com, bmw.com and imb.com affect your link? Assuming you have a good site, of course.
If you link is sitting together with lnks to quality websites on a page (assuming the page itself has good trust and authority) it can be an indicator that you're on the same level... it's a cue, but it's not likely to give you similar authority.
URL of Linking Page
Example: is there a difference between a link from:
site.com/wigets/blue/example.html
and
www.site2.com/54fg/agsaa.phf.%dfgd3/dymamicstuff.dfg.d3.php
As long as URL can be spidered and indexed, this parameter is not likely to affect the value. There are other indicators. If first and second URLs both have quality inbounds, why would search engines discriminate based only on link structure? There are plenty of good indicators that the second page is as valuable as the first one, hence a link from the second page is just as valuable as a link from the first one.
Problems arise when content management systems use session IDs, and create different URLs to the same content.
Next: How Does Page Type Affect Quality of The Link? >>
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