Google Page Speed Score vs. Website Loading Time - How can I improve my Google Page Speed score?
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The good thing about the Google Page Speed tool in Firefox is that it automatically highlights the technical issues that the website faces, which could slow down the website loading time.
For example, see the screen shot below:
The top priority issues are shown with a red exclamation mark. The yellow triangle indicates minor issues that can be further improved. The rest indicates no problem.
Below are some recommendations on how you can improve your Google Page Speed score:
1. Start with the top priority issues. The best way to tackle the problem is to understand the problem; this makes the problem “half-solved.” Here are some references to help you better understand Google Page Speed reported issues:
2. Always do baseline measurements before starting the improvement process, so that you can compare your data before and after the technical tweaks. This will allow you to see if your improvement efforts really translate to a reduction in the website's loading time.
3. It is always good to back up website files prior to improvement, as sometimes these tweaks require alteration of the server (for example, enabling “gzip compression” requires some associated tweaks with the server, like in .htaccess or php.ini).
4. Always prioritize the most important pages of your website in the improvement process. The most important page is the landing page with the highest amount of visitors (the home page, for example). If your site experiences a high bounce rate associated with a slow website loading time, then prioritizing these high traffic landing pages can substantially save a lot of website visitors.
As a personal example, my own website, before making improvements, loaded in about 25 seconds and had a Google Page Speed score of 65. I followed Google Page Speed suggestions, and now it loads in 8.95 seconds and boasts a Google Page speed score of 78.
Not everything is as “fixed” as I've suggested. There are technical limitations, such as your web host disabling gzip compression modules in Apache, and you cannot enable them without proper server access. Still, you're likely to find that your bounce rate drops and website traffic substantially increases after the appropriate tweaks.
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