Complete Website Optimization for Search Engines - Structure
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Let's start from drawing a scheme of your web-site link structure very similar to one every web-developer draws before designing a web-site. Under other equal conditions we will speak about later, it is also clear that the more theme based webpages or even web-site sections you create, the more chances of being ranked high you have, no matter how optimized your competitor's single webpage is.
Each webpage of website section should represent a particular theme or topic. This way you can diversify your keywords market, increasing chances of high rankings. Despite obvious visitors advantage your site is more likely to win market recognition.
For now, try to have horizontal as well as standard vertical link connections between pages. If one of your pages got a high ranking position (Google Page rank) it may help to improve the rankings of webpages connected to it as well.
Next: Keyword Analysis >>
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