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SEARCH OPTIMIZATION

Advanced Search Operators and SEO
By: Ivan Strouchliak
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  • Rating: 4 stars4 stars4 stars4 stars4 stars / 9
    2009-05-26

    Table of Contents:
  • Advanced Search Operators and SEO
  • Combining Intitle and Inanchor Commands
  • Yahoo Site Explorer
  • Using Date Indicators

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    Advanced Search Operators and SEO - Yahoo Site Explorer


    (Page 3 of 4 )

    Yahoo is much more open about sharing link data with SEOs. You'll hear that many SEOs say that you cannot compare link data from Yahoo to Google. Unfortunately, Google is like a locked chest when it comes to this information, so Yahoo is all we have (though as mentioned before, there are also third party options such as Linkscape and Majestic SEO).

    • Yahoo Site Explorer

    Type in seochat.com (or any other address). Yahoo will show you the pages of which it's aware. The command on Yahoo search is site:example.com.

    The "inlinks" tab shows a good chunk of the links of which Yahoo is aware. It doesn't show ALL links, however, but it shows enough to give you a reasonable idea. By default, site explorer shows internal and external links to the URL. You can limit results by filtering out the internal links and keeping only the external ones. Keep in mind that internal links pass page rank in the same manner as external links.

    Try the recent SEO Chat article http://www.seochat.com/c/a/Search-Engine-News/All-About-Android-Googles-New-Mobile-Operating-System/ and filter results to "except from this domain." You'll see a number of outside links of which Yahoo is aware. As you browse through the list, you'll see many crappy and spammy links. Those usually don't count on Google; it is for this reason that SEOs criticize Yahoo Site Explorer.

    Domain Level

    To see how many links point to a domain, set the following filters: "except from this domain" and "entire site." Currently Yahoo shows 570,081 inlinks for http://seochat.com.

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