This article will look at problems facing mobile search and some of the solutions (both present and proposed) that are being proffered. First we'll define the problem and then we'll look at Google Android.
I can see the future.............. Infinity
Mobile Search
Everyone has heard about Google Android. Okay, maybe not everybody has heard about it, but many have. I will come up with references to educate the uninitiated, but right now we will look at what this platform hopes to do for mobile search. It aims to answer a major problem facing mobile-application developers: how to make developing applications for mobile devices as open and easy as developing applications for the Web.
Experts, users, and other "stakeholders" (what's at stake?) agree that accessing the web from a handheld device or phone is vastly different from accessing it from a computer. Mobile users get the bare bones version of a Web site, with fewer applications, add-ons, and software. Combine this with an awful user interface and bad ergonomics, and accessing the web on a mobile device becomes a bit of a nightmare. The problems facing mobile Internet use have been blamed on networks, the mobile device itself, the software, the hardware, and the lack of a clear leader in the category, forcing developers to build their applications to work on a multiplicity of platforms.
The Problem
With ten billion devices projected to be Internet capable by 2010, we are facing an explosion in mobile search. Nonetheless, currently, Google has a totally separate platform for mobile web search and not every website is optimized SEO-wise for current levels of technology. This combined with the wide variety of mobile phone devices with differing technology leads to inefficient and uncomfortable browser capabilities. Phones come in all different shapes and sizes. They have different graphics and processing capabilities, which causes a problem for the less sophisticated "feature phones" that make up the vast majority of the market.
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