Linkscape: Reverse Engineering the Search Engines - Linkscape in Action
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You can take Linkscape for a test run by viewing sample reports for:
www.mundoprestamos.com
www.martijnbeijk.com
Samples are limited in data, but you can get a taste of what LinkScape provides. There are six tabs:
Dashboard | Link to URL | Link to Domain | URL Anchor Text | Domain Anchor Text | Custom Reports
Dashboard is the summary of all data. It shows the URL Data summary with metrics like mozRank, mozTrust, External Links and Internal Links. On the right side you'll find Domain Data, which includes Domain mozRank, Domain mozTrust, Domain Juice and External Links.
Below on the dashboard page, there's a snippet of the hottest links a site has, as well as some anchor text samples.
The "Links to URL" tab features links that point to the URL, the title of the page from which the link comes and the link's anchor text. There are also SEO Moz measurements for each of the links, which are, as mentioned, reverse engineered from search engines on purpose.
Example:
Anchor Text: Local Search Optimization
mozRank: 5.11 | mozTrust: 0.44 | Passing: 21.63% of mR
mozRank: 3.67 | mozTrust: 2.46 | Domain Juice: 6.49
The Link to Domain tab features exactly the same information as the Link to URL tab, but this time the information focuses on the domain level, not separate pages. There's also an indicator of whether the site uses 301 or 302 redirects.
URL Anchor Text tab shows anchor text information gathered from links pointing to a website, in our case "www.martijnbeijk.com." There are also metrics such as the following: "Unique Links using that exact anchor text," "Unique Domains using that exact anchor text," and "mR Passed by URLs With This Anchor Text," which is essentially PageRank.
Domain Anchor Text features the exact same measurements and information as the URL Anchor text tab, but this time the information is for domain level links.
Here's a snippet:
The Custom Reports tab invites you to purchase custom Linkscape reports, starting at $10,000. Reports include:
Advanced Full Link Data
Full Site Data
Keyword Retrievals
There's also API licensing starting at $5,000
Next: Interesting Data >>
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