DMOZ is the most popular directory among search engine marketers and professionals. This is because of its reputation for being a “quality” directory, the directory's age, its authority among search engines, and the most important of all, the fact that it's free. But is this popularity and reputation deserved?
Lots of webmasters dream of getting listed on DMOZ; some have even waited for weeks to months hoping to get a listing. Some acquire a listing, but the majority do not. This says DMOZ is really strict as to which sites it will list. One of the major reasons why a site is not listed is because it is of "poor quality" and not in accordance with DMOZ submission guidelines.
This article attempts to measure the quality of the DMOZ directory by wearing the normal user hat, and not that of the search engine optimization professional. Let's see if DMOZ really meets its promise of providing their normal visitors with quality websites by taking a look at the ones that are currently listed in their directory.
If the quality of the surveyed websites is indeed great, then it affirms DMOZ's reputation as one of the best quality directories in the web. If not, DMOZ is just being USED as a milk cow for search engine professionals wanting to get a listing in DMOZ for the quality link juice they can earn from the listing. This is bad, because the primary purpose of DMOZ is providing a quality website directory for everyone (not only SEO professionals).
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