Requesting One-Way Links - Making Link Requests Easier
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You've heard the mantra "content is king." Well... why the hell would I link to you if your content isn't king? With exceptional, brilliant, and extraordinary content, it's much easier to get one-way links. If your content is really good, some webmasters and bloggers will want to share your site with their readers, providing them value, which indirectly raises their value as well. It's a value exchange.
Learn what people are talking about the most. Do in-depth research on it and post research for everyone to see, or write an in-depth article about it.
Find bloggers and sites who write similar content. Get to know them.
The Bait and Switch
Here's a really nasty tactic for you. Build a reciprocal page and exchange many links with webmasters. Let some time pass and then delete that page. This way you turn all the reciprocals into one-way links which are much more powerful. If webmasters catch on, they might remove your link as well, but some won't catch on. If they email you, say that you removed that page because you read that reciprocals can hurt rankings.
The down side of this, of course, is that it IS a shady practice.
Meeting People Face To Face
Going to conferences, parties, gatherings and other places where people passionate about your topic hang out, is a great way of getting one-way links. This strategy is rather long term and requires a certain investment on your part. A pleasant personality can help a lot.
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