Establishing Link Popularity and Increasing Exposure - Keep Promoting, Keep Checking
(Page 4 of 4 )
Mailing lists can also help you enhance the visibility of your site. You can collect a list of email addresses and send them email about the product you offer with a link to your website. You can ask the visitors to leave their name and email address, assuring them that you’ll neither spam them nor sell their emails to third parties.
You can create a database of email addresses of your visitors. Keep sending them the important updates and newsletters about your website. This ensures that they keep visiting your website.
Website promotion and ranking is not a one time job. You cannot just optimize the site once and forget about it. Your website will not keep making money for you unless you provide it with the required attention. You may have achieved a top ranking now, but the ranking may not be the same when you check it the next month.
This is because there is enormous competition in online business and a number of sites work every day to keep their ranking high. So monitor the page ranking regularly and work to maintain your site's popularity.
Also, check the active links on your link page regularly. You can identify if any sites you have linked to are penalized. In such cases, the next step you should take is removing the link from your site, or else there is a possibility that search engines will recognize your website as a bad one.
Keep visiting the website links to your site. Check to make sure that your link has not been removed from their site. If removed, contact the webmaster of the site and find out why it has been eliminated. This will help you figure out what you can do to gain more links.
The link to a website is often deleted when the content is found to be no longer useful for their visitors. Therefore, keep your website's content fresh and updated. You can also keep in touch with the linking sites as this helps to build a permanent relationship with them. It’s the trust and confidence that you gain from those sites that helps in the long run.
Never get tempted to go for "Get Rich Quick" schemes. If they worked as well as their proponents claimed, why do so many people both online and offline work so hard to establish their positions in particular niches?
The effort you invest today will provide you with healthy returns later.
| DISCLAIMER: The content provided in this article is not warranted or guaranteed by Developer Shed, Inc. The content provided is intended for entertainment and/or educational purposes in order to introduce to the reader key ideas, concepts, and/or product reviews. As such it is incumbent upon the reader to employ real-world tactics for security and implementation of best practices. We are not liable for any negative consequences that may result from implementing any information covered in our articles or tutorials. If this is a hardware review, it is not recommended to open and/or modify your hardware. |
