Get Top SEO Rankings - Other Keyword Suggestion Tools: Nichefinder
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For an overview of Nichefinder, and my opinions on this software, read my review at http://ez-search-engine-optimization.com/reviews/keyword-research/nichefinder.htm
The same query 'carp fishing' in Nichefinder produced these results:
KEI | DtoS | Supp(R) | Sem(R) | Keyword Phrase |
8836 | 94 | 1 | 94 | bait carp fishing recipe |
4930 | 28.67 | 6 | 172 | bow carp fishing |
380 | 3.25 | 36 | 117 | canada carp fishing |
2880 | 17.89 | 9 | 161 | canada carp fishing |
1877 | 14.44 | 9 | 130 | canada carp fishing in |
486 | 0.1 | 50800 | 4969 | canada carp fishing holiday in |
1740 | 3.81 | 120 | 457 | canada carp fishing in |
224 | 0.57 | 695 | 395 | carp fishing |
538 | 2.63 | 78 | 205 | carp fishing and bait |
1537 | 6.63 | 35 | 232 | carp fishing france in |
136 | 0.51 | 533 | 270 | carp fishing holiday |
441 | 7 | 9 | 63 | carp fishing ontario |
100 | 0.91 | 121 | 110 | carp fishing rig |
19 | 0.05 | 6800 | 360 | carp fishing tackle |
150 | 0.99 | 152 | 151 | carp fishing tackle uk |
1948 | 4.46 | 98 | 537 | carp fishing tip |
81 | 0.27 | 1130 | 304 | carp fishing uk |
2304 | 16 | 9 | 144 | carp fishing usa |
5 | 0.05 | 21200 | 350 | fly fishing for carp |
The output above was produced using the Nichefinder Results Analyzer (see resources at the end of this section). This tool can clean up the results and make them easier to interpret than Nichefinder itself.
Key to Column Headers
- KEI (Keyword Effectiveness Index) - This value is not provided by Nichefinder, but the Nichefinder Results Analyzer will calculate it for you. KEI is based on a calculation devised by Sumantra Roy, to indicate the potential or profitability of a keyword. The higher the value the better the keyword. Typically values above 10 are worth considering. For more information on KEI, see http://www.wordtracker.com/help/keihelp.html
- DtoS - the demand to supply ratio
- Supp(R) - the number of competing sites. The (R) refers to Raw. Nichefinder displays its results as both raw and nice, where raw is the actual number, and nice is a simplified number. Personally I like to have the raw numbers as they show how many people are searching for a keyword.
The good thing about the Nichefinder Results Analyzer is that you can import any of the Nichefinder results into it, and only output the values you want to see.
- Dem(R) - the number of searches in the last few weeks. Notice demand figures for Nichefinder are the same as for Good Keywords. Not totally reliable, but a good indicator. Nichefinder on the whole is a much better and detailed analyzer than Good Keywords in my opinion for the extra data it provides.
Nichefinder Resources
Choosing Keywords 
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