Content is King: Information Architecture - The Network Diagram: Stage 3
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Movie enthusiasts will want to mainly watch movies online. Their interests must be catered to from the menu. It should include links to the various genres and flow from the home page in the same way so the contact information is still visible.
Of course there is scope for more than is shown here but the general idea is being conveyed. Filmmakers will also want to watch movies, so the menus for both parties should always be visible. There is a correlation between the two target audiences becoming evident. This can occur on many sites that attract visitors for differing reasons.
It is important that site visitors are not spending time wondering where to find the information they seek. For this example, the two diagrams for Filmmakers and Enthusiasts should be joined into one A4 sized network diagram. Then, the next step is to start thinking about the remaining pages that can be added. For the video hosting site, a forum would be useful to allow interaction between the site filmmakers. Also, links to articles on the subject of movie making and movie reviews with links via keywords to other similar sites would be helpful. It's a big process and ensuring accuracy now saves editing pain later.
Search engine optimized content is the best way to use article writing to market the web site and I shall be writing articles on this subject. As far as the information architecture is concerned, as long as the rule of 'Content is King' is obeyed, any site can transform into a fascinating ride for the site's enthusiasts.
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